More Nurse Recruitment and Nurse Retention Required Due to Healthcare Reform

Written by LeAnn Thieman, CSP, November 5th, 2013

Although recessions and salary changes tend to be cyclical, the future is less predictable with the convergence of several national trends.

“The first factor is the real impact healthcare reform will have, and a lot of that is relatively unknown,” said Terry Bennett, RN, MS, CHCR, president of the National Association for Health Care Recruitment, based in Lenexa, Kan. “Organizations are struggling to predict the impact of decreasing physician and Medicare reimbursements, and they are really trying to maintain financial security. They are not giving the same type of market adjustments that they used to (give nurses), and some are decreasing the amount of merit increases given to nurses.”

In addition, the supply of nurses has increased in the past decade as nursing school graduates join baby boomers still on the job. The baby boomers have been more career-focused than any generation preceding them, and they might not fully retire even when the recession lifts.

However, other factors could increase demand for nurses and drive up salaries. As the economy improves and as the Affordable Care Act allows more people with insurance to seek healthcare, the demand for nurses could go up. Also, as Baby Boomers age and require more healthcare, they will also drive up demand for services.

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One response to “More Nurse Recruitment and Nurse Retention Required Due to Healthcare Reform”

  1. Great points, LeAnn.
    I have seen this at my own workplace, the decrease in merit increases, decrease in ‘perks, decrease in benefits such as education or conferences.
    But I love in this post you point out hways the demand for nursing may actually go Up! This is quite inspiring and hopeful.
    Thanks for a great article every nurse should read!

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